Bigger Than Memphis AND New Orleans

The Neilsen ratings service has released its new rankings of local TV markets and it’s good news for those in the local TV industry.

That’s because Louisville moved up a spot t0 #49, compared with last year. What’s more, we passed up our favorite metro nemesis, Memphis, which dropped two spots to #51. This news is important because some advertising buys focus on the top 50 markets, and TV execs in several markets bunched around #50 get pretty anxious over this kind of thing.

Here’s the new rankings of interest here, with TV households number and movement on the list to the right:

#48  Austin, Texas     678,730  (+1)
#49  Louisville, Ky.    668,310  (+1)
#50  Memphis, Tenn. 667, 660 (-2)
#51  New Orleans, La. 633,930 (+2)
#52 Buffalo, N.Y.        633,220 (-1)

What’s a little bit interesting about this list is that in Memphis and New Orleans, we’re now ahead of the two cities to whom we lost out on NBA franchises in the early 2000s.