We’re Splitting with CW

The new owners of CW affiliate WBKI-TV, Iowa-based Fusion Communications, fired station manager and Louisville Live morning host Dan Spangler on Tuesday. Yesterday, they notified us, through Craig Hoffman, that they no longer want a ‘Ville Voice/Page One segment on the morning show.

Hoffman gave no specific reason for the change, mumbling something about the way new management always makes changes, that they’re adding some things and taking away some things, that it was nothing personal. That’s not exactly true.

Did it have anything to do with what we’ve been writing about changes at the station, I asked. Of course not, he said. I asked if it wasn’t because the new owners, who are publicity-shy and have refused requests for an interview, were bothered that we wrote about the upcoming cancellation of the morning and late-night locally-produced sports programs?

Maybe it was our affection for Spangler, the dispatched morning show host with whom we’ve been doing our on-air shtick for 15 months, never missing a single week.

The real reason may have been the way we criticized the new on-air talent, Adele Guarino-Sanders, who has been doing segments on the show this week. She has no TV experience, is awful on camera and when Googled brings up a trail of court cases in which she’s the defendant.

On Wednesday, Hoffman called to make sure that I was planning to show up for next Tuesday’s show. He said there might even be an expanded role for us and that he was considering other ways to expand our brand in station programming. 24 hours later, he called to say our segment was being discontinued.

Next week, Hoffman’s on vacation and Guarino-Sanders is scheduled to host the morning show. I told Hoffman on Wednesday that I’d show up, despite reservations about the host. He assured me it was just one week, to get through that, and he’d be back as the regular host the following week. But 24 hours later, Hoffman called to say everything was off.

There are no regrets. The show gave us a video outlet and brought new fans to the ‘Ville Voice and Page One. Spangler was an enthusiastic fan, and the segments just wouldn’t have worked without him. It was fun while it lasted.

The good news: Now we have time to work with other stations that have been angling for months to pull us on-air on a regular basis.

9 thoughts on “We’re Splitting with CW

  1. Hate to see you guys go, but like I have said before, the days of WBKI being a locally programmed station are over.

  2. Oh, and have you talked to David Smith over at Indiana 9? I understand he’s running WYCS, too.

  3. Mumbling. Thats all Hoffman is good at. He is the only personality that would stick it out with Fusion for $6.75 an hour and be happy. Where else could he go and still be in the business.

  4. Rick;
    I know Adele Guarino-Sanders. You hit the nail on the head. She has a closet full of skeletons, bad business deals, bankruptcy and left the sunshine state owing hundreds of thousands if not millions in bad deals. Her husband is an attorney but I think she wears the boxers. Wonder how she got the gig to replace Dan? We lost the Freak and Dan and now are stuck with Guarino-Sanders? Next thing you know they will be running horses at Churchill at night.

  5. Now I’m sort of glad that we don’t get WBKI in the downtown area…

    Old management said we would have reception by December. LAST YEAR! Still nothing as of June 20 2009…

    btw, my little brother sang on the morning show earlier this month and said Spangler was a really cool guy.

  6. Sorry to see this go for you Rick. Now it will be interesting to see if LEO stays on the morning show.

    Clark – Spangler is a cool guy and was the impetus behind WBKI support of local music. It will be intersting to see what happens to local music on the station.

  7. Adele Guarino does not belong on television. I knew her quite well at one time in my life and she is a master manipulator, definitely not a person to be trusted to put it mildly.

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